Ride-hailing app Uber is set to launch its food delivery app UberEATS in India. It was launched in 2014 in Los Angeles and is now available in around 58 cities. The company will look forward to feedback from the consumers during the trial period. It will be a big step for Uber to step into the food delivery sector of India as the services who are already existing in the sector are also struggling in their businesses.
UberEATS has already made a name for itself in cities like Bangkok, Hong Kong, Singapore, Taipei, and Tokyo. Allen Penn, Asia Pacific’s head of UberEATS, said “I am incredibly excited about bringing UberEATS to India. This is a significant investment, it spans multiple cities and regions, and it has the potential to change the food industry – with the push of a button – in one of the most vibrant food cultures in the world.”
The company hasn’t revealed yet that which Indian cities will have the access to the app. Though Uber is considering the metro cities like Bengaluru, Chennai, Delhi-NCR, Hyderabad, Kolkata, and Mumbai, according to the Google Doc which is set by the company to suggest favorite restaurants by consumers. UberEATS has also offered restaurants, delivery companies or food related companies to show their interest in becoming partners of their new launch in the country.
UberEATS will work on the same technology on which taxi app Uber works, efficient and cost effective. UberEATS is not connected to Uber cab hailing app in any way. In the cities where UberEATS would be operated, It will offer daily dishes which will offer quick delivery in that area. Earlier, Uber’s cab service rival Ola has also tried to target the food delivery service with their app Ola Cafe in April 2015 but couldn’t stand for a long time in the market because of competition from the standalone food delivery apps.
Uber is all set to launch the app and can launch it anytime in the coming weeks. Since the company has announced the UberEATS app, it has become a much-awaited app now and Uber has made a big name for itself in the cab service sector and they have to look forward to maintaining that standard with its new venture in India.